AP Startup Hub

India Exports to USA: What’s Hot and How You Can Join In

Ever wondered why Indian goods are popping up on US shelves? From pharma pills to bright textiles, India is a major supplier to the United States. In 2025 the trade value keeps climbing, and the opportunity isn’t limited to big players. If you have a product that can meet American demand, the doors are wide open – you just need the right roadmap.

Biggest Indian Exports to the US

Here’s a quick list of the top categories that consistently win orders from America:

  • Pharmaceuticals – India supplies generic medicines and vaccines. US regulators trust Indian quality when manufacturers follow GMP standards.
  • Information Technology Services – Software development, BPO, and cloud support are huge revenue streams. Many US firms outsource to Indian firms for cost‑effective talent.
  • Textiles and Apparel – Cotton garments, silk scarves, and home fabrics are popular for their design and price points.
  • Gemstones and Jewellery – Diamonds, gold‑set pieces and traditional Indian jewellery find a niche market among US shoppers.
  • Agricultural Products – Spices, tea, coffee, and especially rice (despite occasional bans) drive a steady flow of food imports.

Each of these sectors has its own set of regulations, but the common thread is a clear demand and a track record of reliable supply.

How to Start Exporting Your Product

Turning an idea into a real export business takes a few practical steps. Follow this checklist to avoid common roadblocks:

  1. Market research: Use tools like US Census data, import‑export directories, and industry reports to size the demand for your product.
  2. Compliance check: Identify the US agency that oversees your product – FDA for food and pharma, USPTO for trademarks, etc. Get the required certifications (e.g., ISO, GMP, organic) before you ship.
  3. Documentation: Prepare a commercial invoice, packing list, bill of lading, and a Certificate of Origin. For certain goods you’ll need a health certificate or an HS code classification.
  4. Logistics planning: Choose a freight forwarder familiar with US customs. Decide between sea, air, or rail based on cost, volume, and shelf‑life.
  5. Pricing strategy: Include production cost, duty rates, freight, insurance, and a margin that keeps you competitive. Remember the US market values quality, but price still matters.
  6. Government support: Tap into schemes like the Export Promotion Capital Goods (EPCG) or the Indian Trade Promotion Organisation (ITPO) for funding and market‑entry assistance.
  7. Partner network: Find US importers, distributors, or e‑commerce platforms that can handle the last‑mile delivery. A local partner can also help with marketing compliance.

Once you’ve crossed these steps, start with a small shipment to test the waters. Use feedback from your US buyer to fine‑tune packaging, labeling, and delivery times. Successful pilots often lead to larger contracts and repeat orders.

Exporting isn’t a one‑time event; it’s a continuous learning process. Keep an eye on changing US trade policies, tariff shifts, and consumer trends. Staying adaptable will keep your business thriving in the long run.

Ready to bring your Indian product to the American market? Begin with solid research, get the paperwork right, and partner with the right logistics crew. The US appetite for Indian goods is strong – your next big opportunity might just be a shipment away.